KISS: Keep It Simple Sweetie

Most people are super busy and don’t have the time to try to read minds. As you’re conveying information and value to your prospects, clients, and referral sources, remember that people want content in an easily digestible format.

Many people try to impress others by attempting to look smart when they’re sharing information. Don’t do this. Keep it simple. Don’t worry about how they perceive you. Their opinion of you is none of your business.

What does KISS stand for? Most folks will say, “Keep it simple stupid.” I disagree. It stands for “Keep it simple sweetie.” Oh, the difference one word makes.

Always take the high road. Keep it positive. Convey information and value in simple ways. Ironically, the easier it is for people to understand you the more likely you will develop more “Know-Like-Trust” relationships. And that is sweet. Sweetie.

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