I Noticed That You Viewed My LinkedIn Profile

November 3, 2011

On the right-hand side of your LinkedIn homepage is a very interesting button called “Who’s Viewed Your Profile”. Depending on how a person’s LinkedIn settings are configured you can see with some limited visibility who’s been looking at your LinkedIn profile. Huge door of opportunity alert. Many people spend a lot of mental power trying [...]

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The Gray Hair Wins

November 2, 2011

Sometimes people with a little gray in their hair get nervous about the whole Social Media thing. They tell me that the younger generations are more suited to Social Media and feel that it’s a younger person’s game. Actually, a younger person may be technologically ahead of their older counterparts, but the older person is [...]

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Get Real

November 1, 2011

People often ask me, “Kev, how should I be on Social Media?” I get a kick out of that question, because it’s similar to asking me, “Kev, how should I be on the telephone?” Let’s change the word “on” to “through.” You’re not “on” the telephone anymore than you’re “on” Social Media. You communicating through [...]

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Netiquette Is Online Etiquette

October 31, 2011

Whether online or offline, manners make a difference.  I like to call internet etiquette, “netiquette”. A habit I learned a long time ago that has served me very well through the years is starting phone conversations with, “Hi John, it’s Kev. Do you have a quick minute or is this a bad time?” There are [...]

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You Only Have One Chance To Make A Good First Impression

October 27, 2011

I’m catching up on some work in a coffee shop between meetings. And a stranger just walked up to me and said, “You look older in person than you do on Facebook and the internet.” How’s that for an icebreaker? You think I’m gonna forget her? I doubt it. I smiled and replied, “Thanks. I [...]

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You Don’t Need SMS (Social Media Stress)

October 25, 2011

If  you think that you have to stay up on every new bell and whistle on every Social Media site, you’re asking for a headache. And lack of sleep. And frustration. And stress. Most people have enough stress in their lives. They don’t need SMS (Social Media Stress). It’s the nature of technology to change [...]

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You Just Popped In My Head So I Thought I’d Call

October 22, 2011

We all have times during the day when someone pops in our mind. These are great opportunities to build and strengthen relationships. Just for fun, the next time someone pops in your mind, pick up the phone and call them. You’re probably busy and don’t have much time, so start the conversation like this, “Hi [...]

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NATO Chiefs Use Facebook To Announce News To World

October 22, 2011

Just in case there’s still anyone out there who thinks that Social Media is a pet rock, mood ring, or hula hoop, we now have NATO Chiefs announcing the end of armed conflicts on Facebook. Reread that. On Facebook. But this really shouldn’t be so surprising. Social Media has always been a communication channel. And if [...]

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What Happens In Vegas, Doesn’t Stay In Vegas

October 19, 2011

I’m staying and speaking at the MGM Grand in Las Vegas for a few days this week. I love Vegas and think everyone should get a dose of alternate reality from time to time. The saying “What happens in Vegas, stays in Vegas”, may have worked 20 years ago, but it doesn’t hold water now. [...]

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Organic Growth Is Natural In Social Media

October 10, 2011

We can learn a lot from nature. In nature, few things grow extremely quickly. Things have their own pace and rarely spike in terms of growth rate. As you are growing your LinkedIn Connections, Facebook Friends and Twitter Followers, remember nature. Remember that slow and steady wins the race. And then remember that Social Media [...]

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